All New Coffy Bite Promises A Mouth Watering Experience For Chennai’s Confectionery Lovers
A delicious soft toffee combined with the rich, real taste of coffee.
Chennai, December 9th, 2019: Confectionery lovers in Chennai have now got another reason to celebratethis festive season. One of South India’s much loved confectionery brands – Coffy Bite has made a refreshing comeback with a richer coffee taste rolled into a creamier toffee that is sure to create a delightful experience for toffee lovers. Lotte India has re-launched its iconic brand from the 90’s -Coffy Bite to make it more appealing and relevant to today’s confectionery lover who is constantly seeking to explore new tastes.
Suited for all occasions, whether it is a marriage in the family, a festival, the birth of a child or just to please the taste buds, the all new Coffy Bite offers a delightful and uniquetaste which combines the sweetness of a toffee with the strong taste of coffee. Candy lovers will definitely notice the strong aroma of coffee as they bite into the candy while also experiencing the creamier, softer and chewy texture of a toffee. This stimulating experience promises to leave toffee lovers with the feeling of utmost ecstasy while bringing back fond memories about the iconic toffee brand of yester years. Coffy Bite is available in two variants – Coffy Bite Classic and Coffy Bite Eclairs.
The all new vibrant brown and gold colour packaging of Coffy Bite highlights its rich, soft and creamy taste. Coffy Bite is available in neighbourhood stores and supermarkets across the countryin various pack variants namely Classic Pouch containing 100 pieces priced at Rs. 100/-, Classic Standee pouch containing 50 pieces priced at Rs. 50/-, Classic Stick pack containing 6 pieces per pack priced at Rs. 5/-, Classic Small jar containing 200 pieces (additional 20 pieces free) priced at Rs. 200/-, Classic Jumbo jar containing 750 pieces (additional 50 pieces free) priced at Rs. 750/- and Eclairs Pouch containing 100 pieces (additional 10 pieces free) priced at Rs. 100/-.
About Lotte India: Lotte India Corporation Limited came into existencepost the takeover of Parrys Confectionery from Murugappa Group in 2004.Lotte Confectionery, the parent company of Lotte Indiais part of the Korean conglomerate, Lotte Group.The company is a respectable player in the confectionery space with strong brands like Coffy Bite, Caramilk, Lacto King and Lotte Eclairs apart from BooProo and Spout gums.With 26 CFAs and 4 regional offices, Lotte India’s products reach out to over a million retail outlets through 2000+ distributors spread across the country.Apart from the two state-of-the-art, fully automated Choco Pie facilities in Chennai and Rohtak, Lotte India has its own confectionery manufacturing unit in Nellikuppam (near Pondicherry).Additionally, the company outsources its confectionery manufacture to three other units spread across India.
