AMAZON PRIME VIDEO FORAYS INTO FILM PRODUCTION IN INDIA:
TO CO-PRODUCE AKSHAY KUMAR-STARRER ‘RAM SETU’!
CHENNAI, India, March 17, 2021: In a landmark move for its India operations, Amazon Prime Video has announced its association with the upcoming Hindi movie Ram Setuas aco-produceralongside Cape of Good Films, Abundantia Entertainment and Lyca Productions. Directed by Abhishek Sharma(Parmanu, Tere Bin Laden)and creatively produced by Dr. Chandraprakash Dwivedi (Prithviraj Chauhan), the film is an action-adventure drama that brings forward a story deeply rooted in Indian cultural and historical heritage.The film carries a power-packed star-cast led by superstar Akshay Kumar and featuring Jacqueline Fernandes and NushrrattBharuccha. Following its theatrical release, Ram Setu will soon be available for Prime members in India and in more than 240 countries and territories.
Vijay Subramanium, Director and Head, Content, Amazon Prime Video India said, “At Amazon Prime Video, every decision we take is from a customer-first perspective. Stories that are entrenched in Indian soil have often found an audience not only in India but across the world, and we are delighted to further take a step into co-producingby collaborating with a film that highlights our Indian heritage.Our collaboration with Vikram Malhotra and Abundantia Entertainment as well as with Akshay Kumar till date has been unique and highly successful; and with this step, we move into the direction of further deepening and strengthening our association. With an exemplary cast and a story that is unique yet steeped in history, we look forward to continuing to entertain our customers the world over.”