Maruti Suzuki Subscribe White Plate Subscription now available with pre-fixed vehicle buy-back price
The pre-fixed vehicle buy-back price is an additional subscription option offered by subscription partners
Vehicle buy-back price payable at the end of the subscription tenure is fixed upfront
Partners offering this pricing option: Orix, ALD Automotive, Quiklyz by Mahindra Finance and Myles.
New Delhi, August 11, 2023: Maruti Suzuki Subscribe introduces a new pre-fixed buy-back price option for its
White Plate Subscription Product (vehicle registered in name of customers). The new vehicle subscription option
allows customers the choice of availing a pre-determined vehicle buy-back price for their Maruti Suzuki at the
end of the subscription tenure. Customers are provided with the pre-fixed vehicle buy-back price along with
subscription rentals under this new function. This would provide greater flexibility for customers to plan and
make a more informed decision of retaining the car at the end of its subscription tenure.
Commenting on the occasion, Mr. Shashank Srivastava, Senior Executive Officer, Marketing and Sales, Maruti
Suzuki India Limited, said, “Maruti Suzuki Subscribe has fast evolved over the years as an alternate mode of car
ownership, keeping customer convenience and flexibility at the forefront. Having celebrated the third anniversary
last month, the Maruti Suzuki Subscribe program continues to expand its footprint and become the preferred
choice of car ownership for customers. I am thrilled to announce the introduction of more ownership options
under Maruti Suzuki Subscribe program, which would provide higher flexibility to customers in fulfilling their
needs with greater ease and convenience.”
The new White Plate Subscription with buy-back product will be an addition to the current flagship subscription
plan that includes the tenure end options of returning the car to the subscription partner or retaining the car at
the market decided price. The White Plate Subscription with buy-back option would be available in select cities
based on the presence of subscription partners.
Maruti Suzuki Subscribe has witnessed a strong customer acceptance with over 292% growth in volumes in the
FY 22-23. The program provides unparalleled convenience and flexibility for the complete car ownership
experience. Customers can drive their dream car without having to make a down payment upfront, and can
choose from multiple tenure options at an all-inclusive fixed monthly rental. Maruti Suzuki Subscribe also offers
customers the option of foreclosing the subscription plan at any point in time.
