Celebrate the Goddess in You with Divine ‘Varamahalakshmi Vratam’ Collection by Kushal’s Fashion Jewellery!
Chennai, August 2024 – Kushal’s, India’s foremost fashion and silver jewellery brand, unveils its Varamahalakshmi Vratam campaign, under the theme “Celebrate The Goddess In You” This campaign aims to honor the strength, beauty, and power inherent in every woman, invoking a sense of prosperity and grace.
The centerpiece of this campaign is a digital film (insert link) that celebrates the divine qualities embodied by women. The film highlights the resilience, elegance, and innate power of the modern woman, drawing a parallel to the revered Goddess Lakshmi.
The Varamahalakshmi Vratam Collection features an exquisite array of Temple jewellery, meticulously crafted in antique finish and in 92.5 Silver, with motifs of Goddess Lakshmi and elements such as lotus, swan and kumkum symbolizing divine grace. This collection includes over 200 extraordinary designs complete with a stunning range of chokers, short necklaces, long haar, statement pieces with medallions, and layered chains. Each piece is embedded with mini pearls, colored stones, golden beads, and zircon, adding to the magnificence.
Kushal’s Fashion Jewellery is renowned for its perfect blend of heritage and contemporary artistry. These pieces are not merely accessories; they are a celebration of tradition and craftsmanship. The intricate detailing golden finishes is a testament to the craftsmanship that goes into creating each piece. These adornments transcend the ordinary, weaving a tapestry of cultural richness and splendor.
Kushal’s Varamahalakshmi campaign draws a poignant connection between the modern woman, who is unabashedly Indian, and the significance of the festival. As women all across South India celebrate the festival and adorn themselves in traditional finery, Kushal’s Temple Jewellery Collection offers them a perfect blend of heritage and contemporary style. Each piece in the collection is a masterpiece, crafted for moments that demand both reverence and radiance.
Kushal’s Fashion Jewellery which has over 90 stores across 30 cities is delighted to unveil this gorgeous new collection, in its brand stores in South India including Bangalore, Chennai, Hyderabad, Tirupathi and many more. For those who prefer shopping online, these stunning pieces can also be purchased directly from Kushal’s app and brand website at www.kushals.com. Embrace the allure of tradition and the power of your spirit with jewellery that is as sophisticated as it is beautiful.
About Kushal’s Fashion Jewellery
Since its establishment in 2007, Kushal’s has distinguished itself as a fashion and silver jewellery brand dedicated to catering to various aspects of a woman’s life, including workwear, partywear, bridal attire, and everyday casual elegance. Offering a diverse range of jewellery spanning necklaces, earrings, finger and toe rings, and more. At present, Kushal’s has established over 90 stores in more than 30 cities across the country, and it continues to rapidly expand its retail presence throughout India. Kushal’s presently operates in cities such as Bangalore, Hyderabad, Chennai, Pune, Chandigarh, Indore and many others in India. Additionally, customers can conveniently make purchases online through www.kushals.com
