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DRA Makes Strategic ₹159 Crore Investment to Acquire Land Parcel in South Chennai

DRA Makes Strategic ₹159 Crore Investment to Acquire Land Parcel in South Chennai; Plans Premium Residential Development

  • The 10-acre land parcel, located off OMR near Thazhambur, will be developed into a residential community with an estimated Gross Development Value (GDV) of ₹1,200 crore.
  • Plans to develop approx. 1.55 million sq. ft. of residential space to cater to the premium mid-income and upper-middle class segments of the South Chennai market

Chennai, September 16, 2026: DRA, the pride of Chennai’s Real Estate, today announced the acquisition of a 10-acre land parcel located off OMR near Thazhambur with an investment of ₹159 Crore to build and develop a premium residential community. With an estimated gross development value of ₹1,200 crore the developer plans to develop approximately 1.55 million sq. ft. of residential space set to cater to the evolving needs of premium mid-income and upper-middle-class families in the South Chennai market.

With Thazhambur positioned within the expanding South Chennai residential belt, the project is strategically located to serve homebuyers seeking access to the OMR employment corridor while remaining connected to established residential catchments such as Medavakkam and Sholinganallur. Offering thoughtfully designed homes complemented by high-quality lifestyle amenities, open spaces and contemporary community infrastructure, the development will feature a modern mix of row houses, mid-rise apartments and a 38-storey high-rise residence, bringing together diverse housing formats within an integrated community.

Commenting on the occasion, Mr. Ranjeeth Rathod, Managing Director, DRA, said, “South Chennai is evolving rapidly, with the OMR–Medavakkam belt moving beyond being an employment corridor to becoming a mature residential destination. As this transformation continues, homebuyers are looking beyond connectivity and increasingly seeking larger homes, thoughtfully planned communities, open spaces and lifestyle infrastructure. Our acquisition near Thazhambur is a strategic response to this evolution. With 10 acres and a development potential of approximately 1.55 million sq. ft., we see an opportunity to create a distinctive residential community that brings together multiple housing formats while addressing the changing aspirations of South Chennai’s homebuyers.”

The acquisition comes as DRA continues to expand its development pipeline across emerging and established residential micro-markets in Chennai, with a focus on larger communities that cater to evolving homebuyer aspirations. The Thazhambur development is expected to further strengthen DRA’s presence in the South Chennai residential market adding to a significant range of existing projects including DRA Harmony, DRA iHeart, DRA Centralia, DRA Inara & DRA Marina 100 which hosts a mixed inventory of apartments and villas.

About DRA: DRA, with an impressive legacy of over 40 years, has become a trusted name in the real estate industry, delivering world-class projects across Chennai. With more than 12,000 satisfied customers, DRA is synonymous with trust, transparency, and timely delivery. Under the visionary leadership of Mr. Ranjeeth Rathod, Managing Director, DRA goes beyond just building apartments by offering its customers a ‘Home of Pride’ — thoughtfully designed living spaces that cater to evolving lifestyles and embody a sense of accomplishment and belonging.

Driven by a culture of innovation and customer-centricity, DRA has introduced several industry-first initiatives. The company is the first builder in India to conduct 1,357 quality checks before customer handover and the first builder in India to make all its employees co-owners, reinforcing a strong sense of ownership and accountability across the organisation. DRA is also the first builder to introduce a Construction Timeline Meter, enabling customers to track project progress with greater transparency while supporting faster delivery timelines.

Reflecting the trust it has earned among homebuyers, DRA maintains an industry-leading 93% Customer Delight Score. The company’s projects have also delivered up to 60% price appreciation within three years of launch, creating long-term value for homeowners and investors alike.

 

Innovations like the Timeline Meter for project updates and the Customer Delight Meter reflect DRA’s unwavering focus on customer satisfaction, while its online customer portal ensures hassle-free access to project details and documentation. Signature developments such as DRA Tuxedo, 90 Degrees, Ascot, Skylantis, Infinique, and iHeart exemplify the company’s commitment to blending modernity with value-driven investments.

Recognized with awards such as FICCI’s REISA and the Times Business Awards, DRA holds the distinction of being Chennai’s first developer with CRISIL’s 7-star grading. Beyond real estate, the company actively contributes to society through initiatives such as pond restoration, nurturing young sporting talent, and supporting community development. Upholding its motto, “Timeless Homes, Timely Delivery,” DRA continues to inspire pride and trust in every home it creates, turning dreams into lasting legacies.

 

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