Love at First Swipe with Nykaa Fashion’s Summer Wedding Wear Edit
#FirstinFashion Always on Nykaa Fashion
Chennai, April 2022: With the summer wedding season right upon us, the one task we all look forward to is cruising through various gatherings in our best outfits. Nykaa Fashion, the multi brand e-commerce platform, with its new Summer Wedding curation, always #Firstinfashion, ensures a truly luxe experience featuring creations from the country’s leading designers
Whether you are part of the bride squad, bestman or the bride or groom yourself, Nykaa Fashion has an offering for every event including engagements, cocktail parties, mehendis, wedding, reception and more.
If its French lace embroideries and veils that are the biggest trend this season, the multi-colour embroidered lehenga with matching veil set by Tarun Tahilliani would be the perfect fit! If you’re looking for a unique fit, opt for fish tail draped sarees by Mandira Wirk, fusions by Rocky Star and, gowns by Ritu Kumar or even separates by Raishaa and Swtaee Singh to create a signature look of your own!
As the bride squad, who likes a laidback look choose kurta sets from Shrukirti, Ambraee, Aachho, angarakha kurta from Indi Inside, floral print tunic sharara from Juniper or co-ords by brands like Lavanya. For those with a penchant for the timeless, theres quintessential shararas from Varun Bahl, Biba, or garara’s from Roohaniyat while Simrat Marwah, Gopi Vaid, Jayanti Reddy offer the best in chikankari, gota, zari, block printed and more.
Pair these with a traditional maang tikka from Karat Cart, matha patti by Shaya, kundan jewelry by Zaveri Pearls and meenakari adorned pieces for the big day by Panash. Tribe by Amrapali’s pearl encrusted chandbalis when paired with crystalised bindis can take you from drab to fab. You can also opt for imperial bangles, mesh earrings, coin and shell chokers, and ear cuffs too from Outhouse and Kazo!
For men with discerning taste, choose from Jatin Malik’s Jamawaar Sherwani, PS Men’s kurta’s, Dhoti pants by Urvashi Kaur and Jacquard Jacket by Dash and Dot are some of the most sought after choices for Menswear. For an elaborate choice you can also go for sherwanis, shawls, nehru jackets and more by Zamour, Kisah, Vastramay and Rare rabbit.
The wedding curation on Nykaa Fashion Luxe has a beautifully curated mix of your favorite traditional to modern-day looks and accessories that are perfect for the season.
About Nykaa Fashion
Nykaa Fashion is the multi-brand e-commerce fashion offering from Nykaa, built on the pillars of premium curation and content, inspiring Indian customers to make the best choices for themselves. Nykaa Fashion is one of the fastest-growing fashion platforms in India and as of March 31, 2021, it houses 1,350 brands and over 1.8 million SKUs across Women, Men, Kids, Luxe and Home categories to appeal to every consumer. The Nykaa Fashion website/ app is focused on being ‘discovery led’ and ‘high on style’ giving a chance to browse through the latest trends and collections, along with engaging content. It offers a large assortment of brands that include Indian and western wear, footwear, bags, jewelry, accessories, lingerie, athleisure, sleepwear, home décor, bath, bed, kitchen and more. Nykaa Fashion has built a strong portfolio of seven consumer brands – Gajra Gang, Nykd by Nykaa, Pipa Bella, Twenty Dresses, Likha, Mondano and RSVP.